AWARD DISCONTINUED

We had to discontinue the WOMEN'S GEAR AWARD in summer 2023. With reflection and forward momentum, I am reaching out with an update from #she is outdoors. The WOMEN'S GEAR AWARD, which we passionately launched and saw grow, will not be continued. The decision, though difficult, ensures we maintain the integrity and credibility that our brands, jury, and community deserve.

This turning point brings us to a pivotal question for our industry: How can outdoor and sports brands achieve economic success in the women's market? We have not yet been able to answer this question, but we will for sure continue the conversation!

While we ponder this, I also want to extend my deepest gratitude to those who embraced our vision since 2021. Your enthusiasm and expertise have fueled a community that transcends the ordinary, highlighting what's possible through collaboration and shared values. Although this chapter concludes, the connections and insights gained are invaluable and enduring.

Our longterm presenting partner OUTTRA is company based in Germany that connects outdoor and sports brands with their retail partners
through smart data exchange tools. They improve customer experience and strengthen local retailers.
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In an industry drowning in awards and gear-tests, this is the first and only award specifically for women's outdoor products.
‍Do we need one? - Yes! - Why?
We want to point out the importance of specified development and at the same time highlight signature products and gear, made for female expedition and adventure guides, group leaders, outdoor-sport-professionals, girl scouts, outdoor enthusiasts and all the other nature lovers!